Good news. Robbie Collin, the chief film critic for London’s Daily Telegraph, has looked over a pile of pictures in the pipeline and says we may have reached Peak Woke when it comes to popular movies.

He notes that for years Hollywood executives have ritualistically and awkwardly inserted gay characters into movies to appease their left-leaning “woke” workforce and prove their progressive bona fides. But many audiences now find gratuitous symbolism to be patronizing and inappropriate – especially for kids.

Recently, audience figures for such message movies have been falling. The latest Star Wars series, The Acolyte, features a coven of lesbian witches – and has been savaged by fans.

By way of contrast, there is Twisters. It’s a film with astonishing special effects about people who drive into tornadoes for two hours. Thankfully, there are no “woke” messages or attempts to tie tornadoes to climate change. There were many tornadoes before 1970.

Director Lee Isaac Chung, says the absence of moralizing is on purpose: “I wanted to make sure that we are never creating a feeling that we’re preaching a message, because that’s certainly not what I think cinema should be about,” he told CNN. The star of Twisters, Glen Powell, was even more blunt: “If you’re telling people what to think, you’re not allowing them to feel.”

Another film that’s now in theaters is the rom-com Anybody But You. An old-fashioned film that tones down the sex, the movie has been a surprise hit, already making ten times its $25 million budget.

Collin, the film critic, is under no illusions that Hollywood’s retreat from preposterous progressive messaging is sincere or a sign that executives there have seen the error of their ways. He says he suspects the only ideology really at work here was immortalized by the great Groucho Marx who once cracked: “Those are my principles, and if you don’t like them… well, I have others.”